Strategic Message Development

You’ve invested significant time and resources in preparing a new product, major announcement or campaign. Now prepare effective and persuasive messages for your key stakeholders, including the media. During this facilitated session participants will identify key audiences and develop a set of clear concise messages that tell your story with impact and clarity.

  • Identifying and prioritising key stakeholders
  • Clarifying objectives and defining success
  • Crafting corporate messaging into compelling storytelling
  • Identifying key media sound bites

As a guide: 1-2 x half-day workshops depending on the number of participants, the number of stakeholders and the complexity of your issue.

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